Similarweb 3-month total, split by month-over-month change
Checkout / site visits
0.8%
New-user source
Viral
embed badge
Top country
United States
Overview
Carrd (carrd.co): One-page website builder. Category on TopCheckouts: Creator tools.
In September 2026, Similarweb estimates about 30,730 visits went from Carrd to a checkout payment page — #82 of the 607 sites we track. That is 167% up from the April–June monthly average of 11,501.
Total website visits that month were about 3,842,943 (Similarweb 3-month total, split by month-over-month change). Roughly 0.8 of every 100 visits reached the checkout page.
Largest September traffic sources: direct 58%, social 32%, search 6%. (Top channel measured; others estimated by rank.)
New users mostly come from the product spreading itself: the site shows embed badge, and direct plus brand search is about 62%. Most new users are brought in by existing ones.
Pricing: $19/yr.
Checkout visits over time
12KApr–Jun avg
8KJul
11KAug
31KSep
By checkout
Checkout
Apr–Jun avg
Jul
Aug
Sep
buy.stripe.com
5,558
1,108
932
20,502
gumroad.com
5,616
6,423
10,391
10,228
whop.com
328
0
0
0
Similarweb referral data; months derived from 1/2/3/6-month shares.
Website traffic & engagement
Similarweb visits (Jul–Sep)
13.2M (3 months)
Sep vs Aug
-17.86%
Bounce rate
53.13%
Pages / visit
2.77
Avg. visit
00:02:08
Global rank
4618
Country rank
United States · #2604
Category rank
Computers Electronics and Technology - Other · #88
Traffic sources
Similarweb top channel measured, others estimated by rank
Search 6%Social 32%Direct 58%Unknown 4%
Similarweb top 3 channels
Direct 57.88% › Organic Social › Organic Search
How the new-user source is computed
SEO 2%Social media 32%Viral 62%Other 4%
Direct + brand search 61.7% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
Video Games Consoles and Accessories 39.63%, Social Media Networks 12.59%, Games - Other 10.11%, Adult 6.64%, Photography 3.48%, Other 27.54%
Visitor countries
Similarweb
United States 42.6%, Philippines 5.07%, United Kingdom 5%, Indonesia 4.73%, Canada 3.77%
Product & pricing
Product
One-page website builder
Type (from the site)
tool/SaaS
Team
solo / indie
Growth mechanics
embed badge
Prices
$19/yr
Free tier
yes
Rough new MRR
$9,731 – $14,597
Sep checkout visits × 20–30% conversion × listed price. New revenue only — renewals skip checkout, so real MRR is usually higher.
“Publish sites without the 'Made with Carrd' branding in the footer (Pro)”
Quote from the site
FAQ
How many checkout visits does Carrd get per month?
In September 2026, Similarweb estimates about 30,730 visits went from Carrd to a checkout payment page — #82 of the 607 sites we track. That is 167% up from the April–June monthly average of 11,501.
Where do Carrd's new users come from?
New users mostly come from the product spreading itself: the site shows embed badge, and direct plus brand search is about 62%. Most new users are brought in by existing ones.
Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. See the methodology for how website visits and source mix are computed. Updated 2026-10-21.