Free content hub where creator Brett Malinowski shares AI and online-business playbooks, templates and a community
Thebrettway (thebrettway.com): Free content hub where creator Brett Malinowski shares AI and online-business playbooks, templates and a community. Category on TopCheckouts: Courses & content.
In September 2026, Similarweb estimates about 6,903 visits went from Thebrettway to a checkout payment page — #497 of the 607 sites we track. That is 6602% up from the April–June monthly average of 103.
Total website visits that month were about 4,676 (estimated from global rank). Checkout visits are close to or above estimated site visits — site traffic is probably underestimated, or many checkout links live off-site (apps, communities, email).
Largest September traffic sources: search 46%, direct 38%, referrals/email/paid 9%. (Top channel measured; others estimated by rank.)
New users mostly come from search: non-brand search is about 23%, with queries like “monad brett malinowski”. People find it by searching for a need, not the brand name.
Pricing: free ('Free playbook', 'Free Courses'); products sold on Whop, no prices shown.
| Checkout | Apr–Jun avg | Jul | Aug | Sep |
|---|---|---|---|---|
| whop.com | 103 | 0 | 4,636 | 6,903 |
Similarweb referral data; months derived from 1/2/3/6-month shares.
Similarweb top channel measured, others estimated by rank
Direct + brand search 61.3% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.
“Site-wide 'Leaderboard' navigation link; 'Their own words, their own numbers' founder showcase; Whop 'Partner link. I earn a commission at no cost to you.'”Quote from the site
In September 2026, Similarweb estimates about 6,903 visits went from Thebrettway to a checkout payment page — #497 of the 607 sites we track. That is 6602% up from the April–June monthly average of 103.
New users mostly come from search: non-brand search is about 23%, with queries like “monad brett malinowski”. People find it by searching for a need, not the brand name.
Pricing: free ('Free playbook', 'Free Courses'); products sold on Whop, no prices shown.
Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. See the methodology for how website visits and source mix are computed. Updated 2026-10-21.