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21-draw

Online art-education platform selling video courses and learn-to-draw books by professional artists

Courses & contentViral
Visit 21-draw ↗← Back to rankings
Sep checkout visits
27,480
#95 of 607
vs Apr–Jun avg
+981%
2,543 → 27,480
Sep website visits
181,168
Similarweb 3-month total, split by month-over-month change
Checkout / site visits
15.2%
New-user source
Viral
shareable results
Top country
United States

Overview

21-draw (21-draw.com): Online art-education platform selling video courses and learn-to-draw books by professional artists. Category on TopCheckouts: Courses & content.

In September 2026, Similarweb estimates about 27,480 visits went from 21-draw to a checkout payment page — #95 of the 607 sites we track. That is 981% up from the April–June monthly average of 2,543.

Total website visits that month were about 181,168 (Similarweb 3-month total, split by month-over-month change). Roughly 15.2 of every 100 visits reached the checkout page.

Largest September traffic sources: search 51%, direct 32%, social 10%. (Top channel measured; others estimated by rank.)

New users mostly come from the product spreading itself: the site shows shareable results, and direct plus brand search is about 63%. Most new users are brought in by existing ones.

Pricing: NT$1916/yr sale (normally NT$7632/yr) membership; $119 one-time (8-Ebook Bundle.

Checkout visits over time

3KApr–Jun avg
87Jul
13Aug
27KSep

By checkout

CheckoutApr–Jun avgJulAugSep
pay.stripe.com2,543871327,480
invoice.stripe.com0000

Similarweb referral data; months derived from 1/2/3/6-month shares.

Website traffic & engagement

Similarweb visits (Jul–Sep)
518.6K (3 months)
Sep vs Aug
+7.38%
Bounce rate
42.1%
Pages / visit
2.91
Avg. visit
00:02:08
Global rank
96893
Country rank
United States · #80741
Category rank
Arts & Entertainment/Visual Arts and Design · #85

Traffic sources

Similarweb top channel measured, others estimated by rank

Search 51%Social 10%Direct 32%Unknown 7%
Similarweb top 3 channels
Direct 31.94% › Organic Search › Organic Social

How the new-user source is computed

SEO 20%Social media 10%Viral 63%Other 7%

Direct + brand search 62.6% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Search & AI

Total keywords
2.3K
Organic / paid search
93.25% / 6.75%
Top 5 keywords
21 draw (brand), 21draw (brand), drawing body (non-brand), 21drawing (brand), manga (non-brand)

Social & referrals

Social sources
Facebook › YouTube › Instagram
Referring sites
2
Referral categories
Graphics Multimedia and Web Design 8.69%, Visual Arts and Design 3.16%, Other 88.15%

Visitor countries

Similarweb
United States 30.3%, Brazil 7.58%, Poland 5.34%, United Kingdom 4.5%, Mexico 4.49%

Product & pricing

Product
Online art-education platform selling video courses and learn-to-draw books by professional artists
Type (from the site)
content/media
Team
small team
Growth mechanics
shareable results
Prices
NT$1916/yr sale (normally NT$7632/yr) membership
$119 one-time (8-Ebook Bundle
Free tier
no
Rough new MRR
$27,203 – $206,100
Sep checkout visits × 20–30% conversion × listed price. New revenue only — renewals skip checkout, so real MRR is usually higher.
“Course certificates: 'Share it on your portfolio, social media, or wherever you like'; some classes have a 'public forum' with the instructor”
Quote from the site

FAQ

How many checkout visits does 21-draw get per month?

In September 2026, Similarweb estimates about 27,480 visits went from 21-draw to a checkout payment page — #95 of the 607 sites we track. That is 981% up from the April–June monthly average of 2,543.

Where do 21-draw's new users come from?

New users mostly come from the product spreading itself: the site shows shareable results, and direct plus brand search is about 63%. Most new users are brought in by existing ones.

How much does 21-draw cost?

Pricing: NT$1916/yr sale (normally NT$7632/yr) membership; $119 one-time (8-Ebook Bundle.

Similar sites

About the data

Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. See the methodology for how website visits and source mix are computed. Updated 2026-10-21.

TopCheckouts · 2026-10-21