✓TopCheckouts

Kozclub

Group lunches for 4–6 strangers, €11.99 each, 30K sign-ups

Consumer servicesViral
Visit Kozclub ↗← Back to rankings
Checkout visits in Sep
8,442
#477 of 607
vs Apr–Jun avg
New entry
— → 8,442
Site visits in Sep
3,019
estimated from global rank
Checkout visits / site visits
—
New-user source
Viral
built-in sharing (medium)
Top country
France

Overview

Kozclub (kozclub.com): Group lunches for 4–6 strangers, €11.99 each, 30K sign-ups. Category on TopCheckouts: Consumer services.

In September 2026, Similarweb estimates about 8,442 visits went from Kozclub to a checkout payment page — 477 of the 607 sites we track. In April–June it was still below the visible threshold, making it one of the sites that emerged in these months.

Total website visits that month were about 3,019 (estimated from global rank). Checkout visits are close to or above estimated site visits — site traffic is probably underestimated.

Largest September traffic sources: search 47%, direct 38%, referrals/email/paid 9%. (undefined)

New users mostly come from the product spreading itself: the site shows built-in sharing (medium), and direct plus brand search is about 75%. Most new users are brought in by existing ones.

Pricing: 11,99 €/lunch seat (per item, no subscription).

Checkout visits over time

0Apr–Jun avg
3KJul
6KAug
8KSep

By checkout

CheckoutApr–Jun avgJulAugSep
buy.stripe.com03,0505,8488,442

Similarweb referral data; months derived from 1/2/3/6-month shares.

Website traffic & engagement

Sep vs Aug
+24.53%
Bounce rate
41.11%
Pages / visit
1.80
Avg. visit
00:00:39
Global rank
2975371
Country rank
France · #118529

Traffic sources

Similarweb top channel measured, others estimated by rank

--c1 47%--c5 9%--c0 38%--cu 6%
Similarweb top 3 channels
Direct 37.7% › Organic Search › Referrals

How the new-user source is computed

--c1 9%--c4 75%--c0 16%

Direct + brand search 75.1% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Search & AI

Total keywords
7
Organic / paid search
100% / 0%
Top 5 keywords
koz club (brand), kozclub (brand), coz club (brand), koza club (brand), koz (non-brand)

Social & referrals

Social sources
LinkedIn
Referring sites
1
Referral categories
Graphics Multimedia and Web Design 100%

Visitor countries

Similarweb
France 100%

Product & pricing

Product
Matches 4-6 professionals for a curated lunch table in 17 cities
Type (from the site)
service
Team
unknown
Growth mechanics
built-in sharing (medium)
Billing
per item
Free tier
no
Prices
11,99 €/lunch seat (per item, no subscription)
Rough new MRR
$21,863 – $32,795
Estimated as September checkout visits × 20–30% payment rate × page price; counts new revenue only, since subscription renewals bypass the checkout, so real MRR is usually higher.
Price source
https://kozclub.com/
“'11,99 € is your seat, no commitment.' '+30 000 pros signed up'. Late cancel: 'we give you a 50% promo code to rebook'”
From the site

FAQ

How many checkout visits does Kozclub get per month?

In September 2026, Similarweb estimates about 8,442 visits went from Kozclub to a checkout payment page — 477 of the 607 sites we track. In April–June it was still below the visible threshold, making it one of the sites that emerged in these months.

Where do Kozclub's new users come from?

New users mostly come from the product spreading itself: the site shows built-in sharing (medium), and direct plus brand search is about 75%. Most new users are brought in by existing ones.

How does Kozclub charge?

Pricing: 11,99 €/lunch seat (per item, no subscription).

Similar sites

About the data

Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. For how September site visits and source shares are computed see the notes at the bottom of the homepage. Data updated 2026-10-21.

TopCheckouts · 2026-10-21