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Cognito

Free online revision platform with video lessons, flashcards, quizzes and exam questions for GCSE/A-level/IB/A

Education & exams
Visit Cognito ↗← Back to rankings
Checkout visits in Sep
17,192
#163 of 607
vs Apr–Jun avg
New entry
— → 17,192
Site visits in Sep
541,744
Similarweb 3-month total, split by month-over-month change
Checkout visits / site visits
3.2%
New-user source
social ~6% · YouTube › TikTok › WhatsApp Webapp
Top country
United Kingdom

Overview

Cognito (cognito.org): Free online revision platform with video lessons, flashcards, quizzes and exam questions for GCSE/A-level/IB/A. Category on TopCheckouts: Education & exams.

In September 2026, Similarweb estimates about 17,192 visits went from Cognito to a checkout payment page — 163 of the 607 sites we track. In April–June it was still below the visible threshold, making it one of the sites that emerged in these months.

Total website visits that month were about 541,744 (Similarweb 3-month total, split by month-over-month change). Roughly 3.2 of every 100 visits reached the checkout page.

Largest September traffic sources: direct 61%, search 30%, social 6%. (undefined)

New users mostly come from social platforms: organic social is about 6%, led by YouTube › TikTok › WhatsApp Webapp.

Pricing: no public price found on the site — it may appear after login or inside the app.

Checkout visits over time

0Apr–Jun avg
0Jul
414Aug
17KSep

By checkout

CheckoutApr–Jun avgJulAugSep
checkout.stripe.com0041417,192

Similarweb referral data; months derived from 1/2/3/6-month shares.

Website traffic & engagement

Similarweb visits (Jul–Sep)
1.2M (3 months)
Sep vs Aug
+64.6%
Bounce rate
31.61%
Pages / visit
5.74
Avg. visit
00:07:32
Global rank
35542
Country rank
United Kingdom · #2015
Category rank
Education · #43

Traffic sources

Similarweb top channel measured, others estimated by rank

--c1 30%--c3 6%--c0 61%--cu 4%
Similarweb top 3 channels
Direct 60.63% › Organic Search › Organic Social

How the new-user source is computed

--c3 6%--c0 94%

Direct + brand search 90.2% · Direct and brand search count as viral only when the site shows sharing mechanics; the largest share wins, under 5% means Other.

Search & AI

Total keywords
3K
Organic / paid search
100% / 0%
Top 5 keywords
cognito (brand), cognito login (brand), cognito science (brand), cogneito (brand), cognito maths (brand)

Social & referrals

Social sources
YouTube › TikTok › WhatsApp Webapp
Referring sites
9
Top referring sites
cognitoresources.org 4.08%, satchelone.com 2.36%, physicsandmathstutor.com 1.23%
Referral categories
Education 32.21%, Programming and Developer Software 25.87%, Math 0.92%, Other 41%

Visitor countries

Similarweb
United Kingdom 57.82%, United Arab Emirates 5.45%, United States 5.11%, Pakistan 4.8%, India 2.57%

Product & pricing

Product
Free online revision platform with video lessons, flashcards, quizzes and exam questions for GCSE/A-level/IB/AP
Type (from the site)
content/media
Team
unknown
Free tier
yes
Price source
https://cognito.org/faq
“'Get started – it's FREE!'; XP counter but no leaderboard; '184 million+ views on YouTube'”
From the site

FAQ

How many checkout visits does Cognito get per month?

In September 2026, Similarweb estimates about 17,192 visits went from Cognito to a checkout payment page — 163 of the 607 sites we track. In April–June it was still below the visible threshold, making it one of the sites that emerged in these months.

Where do Cognito's new users come from?

New users mostly come from social platforms: organic social is about 6%, led by YouTube › TikTok › WhatsApp Webapp.

How does Cognito charge?

Pricing: no public price found on the site — it may appear after login or inside the app.

Similar sites

About the data

Checkout visits are Similarweb's estimate of visits from this site to a checkout payment page; opening checkout is not paying, so this is not revenue. For how September site visits and source shares are computed see the notes at the bottom of the homepage. Data updated 2026-10-21.

TopCheckouts · 2026-10-21